"Design adds value faster than it adds costs."
Joel Spolsky creator of Trello
Our work.
Below is a small selection of some of the work we have created during our careers. Of course, we have much more, so if you don’t see something that relates to your project please reach out to us, as the chances are we have experience in your sector… and if not, we’re very fast learners!
Brand strategy.
Jack Daniel’s – Sinatra Select
A World Duty Free campaign aimed at showcasing the strong and timeless relationship between Frank Sinatra and his favourite drink, Jack Daniels.
Aimed at launching the specific celebration variant into the Duty Free channel starting in Las Vegas, Nevada due to the rich connection between Frank and the town that showcased this giant of the music business.
Combining, displays, furniture and stopping points, sales areas, shelving and product sampling areas it was a big impact to the whiskey space and a great impact site for the global launch.
Google – Retail Development
Advising the giant of tech when, and if, they were ready to take on the retail challenge. From analysing their own readiness to assessing consumer understanding of the google ecosystem and how to showcase this in a real-world context.
Could they take on the likes of Dell and Apple at their own game? These and many other questions were debated as part of the assessment and eventually after a few years of further development and preparation they opened a flagship store in 2018 in Chicago.
Brand Communications & Graphic Design
Laguna Phuket - Introduction Video
Laguna Phuket is Asia’s premier integrated resort destination. Comprising 6 unique property brands, with a number of hotel and hospitality options - and boasting 30 years of trust, they are considered to be one of the top beachside destinations in Asia.
Eqco were tasked with creating a video that introduced the world of Laguna to prospective buyers. Given the scale and variety of offerings this was no easy task for a short video. We created the film using only existing footage, carefully edited in to a new narrative that was cost effective and engaging.
NIST International School, Bangkok
NIST International School, Bangkok were looking to create a positive message to welcome their students back after the second COVID 19 lockdown in Thailand. The students lives had been fundamentally disrupted by learning remotely and it was important to the school to begin the new term with a positive message.
Eqco Creative partnered with Bonsey Design Partnership to create NIST is JOY. A celebration of everything that makes NIST such a unique school and an incredibly special place to learn.
Dhara Dhevi, Chiang Mai - Brand Refresh
Dhara Dhevi is a stunning Lana inspired 5+ Star resort property in Chiang Mai, Thailand. It was built as a passion project with no expense spared. All the materials were period correct and even the architects and craftspeople employed came from Lana heritage to ensure complete authenticity.
There had been many different personalities involved in developing the Dhara Dhevi brand over the years and it had become fragmented. The Eqco core team created a completely new brand look whilst maintaining the property DNA. A full strategic and verbalization treatment along with a complete graphics overhaul. The result was a cohesive brand look that was worthy of the stunning property.
(This work was completed by the core Eqco team under the banner of another agency.)
Cross Hotels & Resorts – Redefining a Boutique Hotel Group
Taking the old BHMA company and repositioning and designing it to take on future challenges after a global buyout from Flight Centre Group from Australia.
It was about strategic positioning and design to set out a new look and chapter in the business.
The result was a complete brand redesign for the group look and feel for this very distinctive and stylish boutique hotel group across South East Asia.
(This work was completed by the core Eqco team under the banner of another agency.)
Shift Revolution - Branding, Photography & Creative Deployment
At the heart of the Shift Revolution concept were two passionate individuals who wanted to help people change their life. The concept was simple; eat healthy food and exercise smarter. Shift offered weekly meal packs, delivered to your door with everything you needed to make healthy and nutritious meals for couples or families.
Eqco worked with them to develop the entire brand around this ethos, from the very initial concepts of the brand, through to rollout and execution.
MINT Worklounge - Brand Design
The brief was to be bold, artistic and to stand apart from the more corporate approach many shared office spaces take. MINT is a hub of creativity for entrepreneurs who are bold and brave, so the brand had to clearly reflect these values. They felt we nailed it!
Eqco’s design team partnered with YAWP who were the lead consultant to MINT on the creation of their brand.
Hourglass Investment - Brand Design
Hourglass is an investment advisor that was built by the team behind MINT WORKLOUNGE. Their mission is to help the startups that use the MINT office services to find funding and take their concepts to the next level. They wanted to have some synergy with the MINT brand, so we used the same colour palette to emphasise the infinity symbol within the logo. The infinity concept is a strong part of their brand strategy relating to the cyclical and sustainable nature of how they manage investments.
Eqco’s design team partnered with YAWP who were the lead consultant to MINT on the creation of their brand.
Web design.
Bayphere Hotel Pattaya
Bayphere is a Boutique hotel from the Habitat Group, located in Pattaya, Thailand. The property is located on the beach with stunning gardens and breathtaking views of the Jomtien Bay area - with a rooftop bar and chill area that makes it truly unique in the area.
Eqco were charged with creating a clean and stylish website for the project, with a focus on simple user experience (UX) and a mobile friendly user interface (UI). The site was built using SquareSpace for trouble free hosting and easy maintenance.
Mont Azure, Phuket
A multi-use development situated in Phuket, Thailand. It comprises luxury beachfront condominiums managed by Twin Palms, luxury lakeside residences managed by M Gallery, a 5 Star resort managed by InterContinental, and the world-famous Café Del Mar beach club.
Eqco were charged with creating a completely new look and streamlined website for the project, with a focus on simple user experience (UX) and a mobile friendly user interface (UI). The site was built using WordPress and completed within 6 weeks.
The Chelsea, Hong Kong
A multi-use office and retail building development located in the heart of Hong Kong. The concept of the project is an elegant and upscale working environment, with an eclectic mix of trend setting retail, making it the ultimate meeting space.
Eqco were asked to create a simple and clean site that would set the scene for this unique project. We created the site on the SquareSpace platform which enabled us to deliver the full site within 10 days - from brief to going live.